Cost Comparison

Seller Fulfilled Prime vs FBA Cost Calculator

Compare estimated fulfillment cost between SFP and FBA assuming item is stored for one month.
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$

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$

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$/cu ft

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$

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Cost Comparison

Awaiting your inputs
FBA
FBA fulfillment
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Storage (1 month)
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Total FBA cost
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/ unit
SFP
Pick & pack
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Storage (1 month)
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Packaging
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Shipping (zone 3)
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Total SFP cost
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/ unit
Your comparison appears here

What’s not included?

This quick calculator intentionally excludes costs that require a fuller SKU and network analysis. Amazon may also assess storage utilization and aged inventory surcharges that are not modeled here.

  • FBA inbound placement fees
  • Transportation into Amazon
  • Distributed SFP inventory
  • Inventory positioning freight
  • Safety stock
  • Replenishment
  • Multiple fulfillment locations
  • Carrier contingencies
  • Returns
  • Storage utilization surcharges
  • Aged inventory surcharges
  • Other Amazon or 3PL fees

FBA base storage-rate assumptions are based on Amazon’s published US monthly inventory storage rates (opens in a new tab). Amazon fees change periodically; verify current account-specific fees before making a fulfillment decision.

Beyond per-unit cost

Other Benefits of SFP

Seller Fulfilled Prime can provide operational benefits beyond the per-unit cost shown above.

Keep Inventory in Your Network

Your inventory stays in your fulfillment network instead of being locked inside FBA. That can give you more control over where inventory sits, how it moves, and how quickly you can react.

Adapt Faster When FBA Changes

FBA receiving times, inventory deadlines, capacity restrictions, and operational policies can change. SFP gives merchants another way to keep Prime-eligible inventory moving without relying entirely on FBA.

Control How Orders Are Fulfilled

With SFP, merchants have more direct control over fulfillment execution, packaging, inventory availability, and operational troubleshooting instead of handing the entire process to FBA.

Share Inventory Across Sales Channels

The same distributed inventory can support Amazon, Shopify, Walmart, B2B, and other channels instead of maintaining a separate pool of inventory only for FBA.

Offer Fast Delivery Beyond Amazon

A fulfillment network built for Prime-speed delivery can also help offer faster delivery promises on your DTC and marketplace orders — where faster delivery may support conversion and customer experience.

Reduce the Risk of Relying on FBA

SFP can reduce dependence on a single fulfillment program by giving merchants another Prime-capable fulfillment path while supporting the rest of their ecommerce operation.

Next step

Need a Detailed SFP Expert Analysis?

This quick calculator compares one unit. Cahoot can help model the parts it doesn’t capture — including distributed inventory, fulfillment locations, inbound freight, replenishment, carrier strategy, and your actual SKU mix.

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