Rate-shopping with frustration
Manual rate-shopping for multiple carrier accounts
Manual shipping label generation
A World of Deals receives tens of thousands of orders per month. As a merchant with a sizeable volume, they managed to secure discounted rates with multiple carriers. They even maintained multiple accounts from a carrier, each more suitable for different weights and zones than the other. However, maintaining multiple carriers and accounts adds a lot of complexity during their day-to-day rate shopping.
The merchant had been using ShipStation to compare rates and generate their shipping labels. It enabled them to quickly assign orders through hardcoded logic that the merchant built into Shipstation. However, the results were not complete. Every day the merchant has to compare rates between services in one account versus the other. For example, using rules from the merchant, ShipStation assigned an order to a shipping service at $9.78. The merchant then selects the order and change it to a second different service (which returns $12.76) and then another different service (returns $12.10). Then the merchant needs to change it again to the first shipping service (the cheapest) and move on to the next order. Imagine doing this for hundreds of orders every day.
With such order volume, the merchant only had time to compare a few preferred services before making a decision. A World of Deals was leaving money on the table because they could not truly compare all possible services available. For example, what if USPS Priority Mail is better for this order? Despite Shipstation’s bells and whistles, the merchant’s old process was incredibly manual and tedious, not to mention painful.