5 Tips to Track Down Unauthorized 3P Sellers

In the era of online reviews and SEO, the impact of unauthorized ecommerce sellers ranges from lost revenue to damaged relationships with authorized sellers to questionable brand integrity. If you want to protect the integrity of your brand, unauthorized third-party sellers should be a big deal.
In the era of online reviews and SEO, the impact of unauthorized ecommerce sellers ranges from lost revenue to damaged relationships with authorized sellers to questionable brand integrity. If you want to protect the integrity of your brand, unauthorized third-party sellers should be a big deal.

In order to protect themselves, the first step for online retailers is collecting the basic facts about these ecommerce sellers: Who they are, what they’re doing and where they are operating. In short, brand manufacturers first need to figure out who the seller is and how to reach them. 

Read the full article here.

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